Business Communication: Writing

About the course

This course builds essential business communication skills through real-world scenarios, focusing on writing strategies, persuasion, and visual aids. Learners engage with case studies and practical tools to improve leadership through effective communication.

Learning objectives

• Explain the key principles of effective business communication and their impact on workplace outcomes.

• Apply appropriate tone, structure, and format to create professional business documents.

• Evaluate communication scenarios to identify audience needs, purpose, and suitable communication strategies.

• Design persuasive and informative business messages incorporating visual elements to support clarity and engagement.